Combat Counterproductivity with Paprika
Lurking in the shadows of every agency is a creature that has the ability to inflict damage to your business. It’s a tough opponent and complementally unforgiving. If you’re not ready counterproductivity is coming for you and your agency. It is constantly working against your own efforts; it undermines and hinders not only your performance […]
Breakfast Seminar 2023
After a 3-year hiatus (thanks COVID) Paprika’s Breakfast Seminar is back! Join us on the 18th October 2023 at Cathedral View, St Vincent’s Centre, Carlisle Place,London SW1P 1NL To discuss all things Paprika, this year’s theme for the Breakfast Seminar is about Value Pricing! Found out how much should you be charging your clients based on the service you deliver, rather […]
Are Timesheets Dead?
Groans echo throughout the agency; this is the frustrated sound and common response to “Have you filled in your timesheet yet?” Timesheets have long been a staple in the agency world, serving as a means to track time spent on projects and determine how much to charge clients. However, some might say it’s actually easier […]
Is Now The Right Time To Implement Agency Management Software?
An In-depth Look into Agency Management Software Running an agency is all fun and games, right? Working with incredible creative talent to produce amazing pieces of work and campaigns to help your clients have more visibility to their business or brand. Agency life is great, but there’s a niggle at the back of your mind […]
How To Keep Your Agency On Track in 2023
How to Keep Your Agency on Track in 2023 Happy new year, everyone! New beginnings, fresh starts, new challenges, rejuvenised mind sets, blah, blah, blah! Let’s be honest, it’s the same every year, you make a bunch of promises or create a to do list of all the things you want to achieve by the […]
What are some of the issues impacting agencies today?
A review of the DBA 2022 Annual Survey Report “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it” – Ferris Bueller. There were never truer words said, especially if you work in the marketing and advertising industry. It can feel impossible to keep track of trends, […]
Inflation: Time to get real
We are all tired of the word “unprecedented” having used it to excess over the last two and a half years, but as inflation reaches a 40-year high leading to a cost-of-living crisis, at least we do have a precedent, although only some of us were around at the time. While inflation has more than […]
We helped renovate a women’s refuge with Habitat for Humanity
Rates of reported domestic abuse increased by 63% between 2011 and 2018 in London and the Coronavirus pandemic has resulted in a 24% increase in domestic violence with approximately 100 people getting arrested per day. Since 83% of high-frequency victims are women, Women’s refuges are in constant use and conditions can deteriorate quickly. For years, we’ve been partnering with Habitat for Humanity to build, repair and […]
Keep track of your projects from start to finish
No more guesses about where to find the information you’re looking for… Whether you’re interested in seeing top-level job performance, or a detailed analysis of key areas, Job Tracker has been specifically designed to make job management easier. You can view your project profitability in real-time (and when we are saying real-time, we mean that the data is updated instantly […]
Overservicing: Improve project profitability with better resource planning
Do you know that around 90% of PR consultancies overservice their clients? This is not new. Creative agencies have been struggling with overservicing for many years. But, what can we do about it? How to prevent overservicing in the long run? Having limited insights into your performance and current operations can have a massive impact […]
